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Here’s how it worksMark Zuckerberg's #1 nickname... Zucc!
Search for "Becoming the Zucc" and "Zucc Gets Roasted" on YouTube to open up a treasure chest of laughter. Both videos are by "h3h3Productions".
There's also the trove of definitions on UrbanDictionary.com.
Besides being Mark's famous nickname, this is a fully pronounceable 4 letter domain and is very valuable even without the nexus to Mark. You can use it for anything from e-commerce to the next major web service. It's fun and cool. Easy to brand.
Obviously people like saying Zucc. You see it constantly online. It's a proven winner.
The bonus is that with the nexus to Mark Zuckerburg, you get plenty of free search engine traffic right off the bat, which is helpful to any project aimed at the mass market... Zucc is a nickname that just won't die. It's part of our shared lexicon at this point.
Of course, you can grab the reigns, repurpose this name and re-associate this with your project.
In fact, this may be a good funding strategy. I'm sure Mark or Facebook's investment arm itself would love for you to acquire this domain and do anything other than make fun of him. They may be willing to fund your project just to make this happen.
Seriously. Plenty of companies PR departments pay for things just to make them "go away". The problem is that nature abhors a vacuum. It can be complex to get things to disappear. What you really want to do is replace something unwanted with something wanted. A longer term strategy, but it always works.
In this case, they could fund a positive e-commerce or web project to take the place of and outcrowd searches for "Zucc" in the search engines. To help rewrite this meme. That's likely the most admirable way to do it.